tips of on page optimization in SEO

                

ON PAGE OPTIMIZATION IN SEO

                      

Definition of On Page Optimization

In google, on-page optimization refers to features that effect on your Web site or Web page listing in google-search results. On Page Optimization is one of the type of search engine optimization technique in seo. Search engine optimization is a methodology of  techniques is used to increase the amount of visitors to a webpage. 

Examples of on-page optimization include actual HTML code, meta tags, keyword placement.

Different Types Of On Page Optimization

1. Page  Title  Optimization

2. Header Tag Optimization

3. Meta Tag Optimization

4. Alt Tags Optimization

5. Content Optimization

6. Link Optimization

7. Keyword Density Optimization

8. Authorship Optimization

PAGE TITLE OPTIMIZATION

Title tags define the title of a document. This title tags must be written in the tag "<title>  </title>" in the head section in the html body. Title should be simple and meaning full. Title must be under 55 to 60 pixel width by the word. There should not be any spelling mistake or grammatical error in the title of the page.

HEADER TAG OPTIMIZATION

In an html page or a website, there should be one "h1 " and " h2".  h1 refers to heading 1 and h2 refers to heading 2. h1 is the most priority heading in the webpage. In a webpage there is no h1 then the google crawls and find h2 ,set as heading of the page. The user can add headings from h1 to infinity, but mainly web developers user upto h6.  

META TAG OPTIMIZATION 

The meta tags are a very important part of the HTML code of your web page.  They are read by the search engines but are not displayed as a part of your web page content. Meta description should include keywords, relevant to the content of the web page they describe. Note that the search engine robots read from left to right and those words that come first are more important than those that come towards the end of the page. 

ALT TAG OPTIMIZATION

Alt tag optimization is mainly used for optimizing images in google. Adding Alt text

to images make more understood to google crawler.  Another method for adding alt tag is in  html code, find the source of image such as "img src " then add alt tag.

ex: < img src="baby-crying.jpg" alt="Baby Crying"  /> 

CONTENT  OPTIMIZATION 

Content in the web page should be fresh and unique. Content should be small paragraph and understandable. Make sure content should be not too large. Main use of content for making your website attractive to the user and increasing  the ranking of the 

website.

LINK OPTIMIZATION

Link optimization is also called anchor text optimization. That means passing an link to another website in an image or text. When an user added a word that confusing the viewers then the user can add an link to the another website that explains about the meaning of the word. Link can be added in the link option. 

KEYWORD DENSITY OPTIMIZATION

Keyword density is the percentage if keyword present in the website. Most of the websites are increasing the usage of keyword in the website for increasing the ranking. Usage of keyword must be under 5% of the total words of the post. Increase the keyword density will decrease the ranking of the website. So remind about the point that usage of keyword must be less in the website.

AUTHORSHIP OPTIMIZATION

Authorship optimization is the method of adding the relationship between the post and the author. By making this relation the Author needs a Google + Account. The viewer can view the details of the Author, by Google plus profile.

Adding to the relationship by 3 main processes:

Ist process(Use This Process For First Time):

Step 1: Copy blog spot link address.

            Disable redirection of the website by adding  "...../blogspot.com/ncr" and refresh then                    copy the address.

Step 2: Sign in to Google+ account, click  About, then links 

Step 3: Click edit, Paste the copied address URL in the link part then save.

IInd process:

Step 1: Click on the posts in the google+ profile.

Step 2: Copy the link of the post address in tab menu.

Step 3: Write your name on the right side end of the post, select full name , click on the link                   in the menu bar on top.

Step 4: Paste the URL into the space and save it.

IIIrd process:

Step 1: Go to HTML page on the compose page

Step 2: At the end find your name, before the name, see a link after that write rel= "author",             then update.

ex:
<a href="https://plus.google.com/u/0/101995159698935682183/posts" rel="author" target="_blank"> Author name </a>

HAREENDRASHYAM R

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